Back to PortfolioBeauty & CosmeticsPerformance MarketingMulti-Channel
Beauty Brand Growth Campaign
New beauty brand achieved rapid market presence through integrated multi-channel performance marketing.
Client Type
Beauty Startup
Challenge
Zero brand awareness in competitive market with limited budget required strategic targeting.
Business Goals
- Acquire 5,000+ customers
- Achieve 2.5+ ROAS
- 20K social followers
- Strong brand awareness
Solution
Integrated performance marketing across Meta, Google, and YouTube with influencer partnerships.
Strategy
- →Audience research
- →Multi-channel campaigns
- →Influencer partnerships
- →Landing page optimization
- →Retargeting
Execution Timeline
- phase1: Research (Week 1-2)
- phase2: Launch (Week 3-4)
- phase3: Optimization (Week 5-8)
- phase4: Scaling (Week 9-12)
Results
Key Achievements
- Strong brand presence
- Authentic advocacy
- Profitable growth
- Community building
"Eerabiz took us from zero to meaningful scale in 3 months. Every rupee generated excellent returns."
Beauty Brand Founder
CEO
Learnings & Insights
- Authenticity matters in beauty
- Video content high performing
- Audience segmentation critical
- Creative refresh needed regularly
Technologies & Tools
Technologies
Meta AdsGoogle AdsYouTube AdsGA4
Tools Used
CanvaAdobe SuiteHootsuite
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